What is an SEO Audit?

An SEO audit is a detailed process of analyzing a website’s current SEO performance to identify areas of improvement. It involves reviewing various aspects of the website, both on-page and off-page, to ensure the site follows best practices and is optimized for search engines.

The audit typically covers elements like website structure, content quality, page speed, mobile responsiveness, metadata, and backlinks. It also checks technical factors such as crawlability, site security, and the overall user experience. The goal of an SEO audit is to uncover issues that might be affecting the website's search engine rankings and to provide recommendations for improving its visibility, traffic, and performance in search engine results.