How do you track your website performance on WEMASY?

Your website might be up and running. But have you wondered if it is fulfilling its purpose? Are people finding what they need, or are they bouncing away quickly? Are visitors engaging with your content? Where do they drop off? Knowing the answers to these questions is crucial for improving your site’s effectiveness.

Tracking your website’s performance doesn’t have to be complicated. With the right tools, like WEMASY’s Analytics & Insights tool, you can easily track key metrics such as traffic sources, bounce rates, and conversions. This guide will show you how to measure your site’s success and use those insights to make smarter decisions moving forward.

How do you track your website's performance?

To understand how your website performs, you need to track key aspects such as where your visitors come from, how they use your site, and what actions they take.

Check your website traffic and conversions

This is the first step you take in analyzing how your website is performing. Start by checking the traffic sources to your website. Where the visitors are coming from: search engines, social media, paid ads, or other sources. This will help you understand what is working for you and what is not.

See how many visitors leave quickly (bounce rate) and how many take the actions you want them to, like making a purchase or signing up (conversions). This will help you see where and why people are dropping off and improve your user journey.

See how users interact with the session recording

This is a WEMASY feature that gives you an idea of what visitors do on your website. It showcases how they move around, where they pause, what they are checking for, and more. These session recordings help you understand the bottlenecks they face when they are on your site and help you redefine your user experience. You can clearly understand the pages they are dropping off at and rectify them to make their journey smooth.

Track conversions with ease

Conversion tracking is essential for understanding if your site is meeting its goals. While some of the analytic tools require you to set up conversion tracking manually, WEMASY makes it easier.

When you use the WEMASY platform, you can enable conversion tracking without having to change old data. WEMASY analytics tool will also allow you to recalculate past conversions based on the new settings, so you can always rely on the most accurate data.

Make decisions with the data you have

Use the data from WEMASY’s Analytics & Insights tool to make decisions that will improve your website’s performance. The data is real-time and will help in your ongoing marketing efforts. WEMASY also helps in tracking the user’s behavior. Based on user behavior, you can fine-tune your website’s design and flow to boost user experience and increase conversions.

Tracking your website’s performance is essential to understanding how it’s doing and where it can improve. With WEMASY’s analytics tool, you can easily monitor traffic sources, bounce rates, user behavior, and conversions.

We make it easy for you to not just track your site’s performance, but improve it. Ready to see your website getting better every day? Check out our analytics tool.