The Ads tool shows your Google Ads and Meta (Facebook and Instagram) campaigns side by side in your WEMASY project. You connect your ad accounts once, and WEMASY brings in spend, clicks, conversions and campaign details, so you can follow your ads without switching between platforms.
Where to find it
Move your mouse to the left edge of the screen to open the product switcher. Select Ads from the list. The tool opens on the Overview tab.
Before you begin
- Ads must be part of your project. If you do not see it in the product switcher, click the + at the bottom of the product menu to add it, or compare plans on the pricing page.
- You need a login that has access to your Google Ads account, your Meta ad account, or both.
- Allow popups for the WEMASY dashboard in your browser. Google and Meta open their login screens in a popup.
The tabs at the top
The Ads tool has one tab per ad platform, plus an overview.
- Overview: Google and Meta next to each other for the same date range, with spend, clicks and platform conversions per platform.
- Google: the connection of your Google Ads account, your campaigns with budget, spend, clicks, conversions and cost per conversion, plus a dropdown with Full insights, Campaigns, Keywords, Search terms, Landing pages and Recent changes.
- Meta: the connection of your Meta ad account, Page, Instagram account and pixel, your campaigns and the stored daily results per campaign, ad set and ad.
Get started in four steps
- Open Ads from the product switcher.
- Connect Google Ads on the Google tab. See Connect Google Ads.
- Connect Meta on the Meta tab. See Connect Meta ads.
- Wait for the first sync, or start one yourself. Then read your numbers as explained in Read your ad results.
You can connect only Google, only Meta, or both. The Overview fills in after the first sync of a connected platform.
What connecting does
Connecting an account lets WEMASY read your campaigns and results. Nothing is changed in your Google Ads or Meta account by connecting it. When you create an ad from WEMASY with Create ad, the campaign is made paused, with a placeholder budget. You then set the daily budget in Google Ads or Meta Ads Manager, so WEMASY never decides what you spend.
Tip: If you also want to block fake clicks on your Google ads, use the separate Ad Protection tool. Start with Getting started with Ad Protection System.
Frequently asked questions
Do I need both Google Ads and Meta?
No. You can connect one platform or both. Each tab works on its own, and the Overview shows the platforms you connected.
Can I create new ads from WEMASY?
Yes. Click Create ad and follow the wizard for Google or Meta. The new campaign starts paused. Click Set budget in Google Ads or Set budget in Meta to set the daily budget in the platform, then switch the campaign on there.