What is an Inbound Link?

An inbound link (also known as a backlink) is a link from another website that directs traffic to your site. These links are important for SEO because they signal to search engines that other sites consider your content valuable and relevant. The more quality inbound links a website has, the more likely it is to rank higher in search engine results.

Inbound links from reputable and relevant websites can significantly boost a website's authority, trustworthiness, and visibility. These links are considered a form of "endorsement," and search engines use them as a ranking factor to determine how credible and useful a site is for specific topics.