What is Webspam?

Webspam is an unethical practice of artificially improving the website ranking in the search engine result pages. Some of the practices include keyword stuffing. Cloaking, use of low-quality links, and more. With this, the website ranks higher.

Although the results of ranking show up with this deceptive practice, the website makes way for poor user experience, as such practices mislead the user. When the search engines identify the practice, they penalize such websites.