What is a LocalPack?

LocalPack refers to a special section in search engine results that displays local business listings when a user searches for a service or business near their location. The LocalPack typically appears at the top of the search results and includes a map, along with a list of businesses with their names, addresses, ratings, and phone numbers.

The LocalPack is important for local SEO because it helps businesses gain visibility in local search results. Appearing in the LocalPack can drive more foot traffic and calls, especially for small businesses looking to attract customers in their geographic area. Optimizing for Local SEO and ensuring accurate business information helps increase the chances of being featured in the LocalPack.